Every cultural project needs to be organised, which means lots of planning, coordinating and supervising. I had the opportunity of working in many different kind of projects around the world (Spain, Argentina, Belgium, France, Switzerland, China and Germany), not only in museums and prestigious institutions (Kunsthaus in Zurich, Pinakothek der Moderne in Munich...) but also in art galleries, art fairs and off-spaces. These experiences taught me how to deal with different systems, people, forms of communications (I speak Spanish, English, French and German) and ways of doing. I enjoy finding creative ways of making a project viable by searching for collaborations, alliances and sponsoring.

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Here you can find some of the activities that are included in managing:

  • Conceiving, planning and organising art exhibitions, educational projects and cultural events

  • Collaborating with artists, galleries, foundations and cultural institutions

  • Leading a team (staff management and recruitment)

  • Organising transport and arranging insurances

  • Supervising the set-up and dismounting of exhibitions

  • PR and press work (informing the media, writing press releases, press clips...)

  • Creating and supervising websites and planning social media activities

  • Marketing and advertising in specialized media (art magazines)

  • Coordinating video and photographic documentation

  • Budget planning, forecasting and reporting

  • Fundraising and marketing

© 2017 by LAURA SÁNCHEZ SERRANO